http://www.byroningraham.com/podcast/157-perseverance-is-a-must-in-business In business, there will be great times, and then there will be times that will make you want to question why you embarked on your journey in the first place. Regardless, you must have perseverance if you want to create success in any business. When an individual decides to embark on a new business journey, it is common for a person to be full of hope and excitement. Naturally, we want to gravitate towards the
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positive, which often results in us believing everything is going to go perfectly. The moment we put our first ad out in the market, we will have customers flocking to our front door. However, this is not often how it works when we first enter into the business world. Each and every person will be tested! It's not a matter of a multiple choice test like we had to take in school, but this is about how we will persevere through the good times and the bad times. It is very easy to look at people who are successful and think "They have it so easy". The reality is we often don't know someone's backstory. A person might be experiencing a large amount of success currently, but what did they have to go through to get tho this point in their life? Every person in life will have a different journey to reach the success they are having. The key to point to remember is success is possible for anyone and everyone who is willing to work hard enough and wants it bad enough. If you doubt that it is possible for anyone to make this happen, simply look at the number of immigrants who have come to the United States with nothing more than a suitcase and a couple hundred dollars. You will find numerous stories of individuals who have become highly successful in their chosen business venture. It wasn't because they had everything handed to them, they just knew what they wanted and were willing to do whatever it takes to get there. When you look at where you are in life you have two choices. You can either become comfortable with how life is, or you can make the decision to do whatever it takes to achieve the results you desire most. To have the life you desire most means you will have to embrace the good times and the bad because they go hand in hand. Not every day will be perfect, nor will everything go your way. But the number of wins you ultimately experience will outweigh the negative ones you encounter along the way. Remember, you will always miss 100% of the shots you never take in life!
